Video Production

Top 11 Video Editing Apps for Instagram Reels

Thanks to the rise of short bite-sized videos in popularity, more and more people are now interested in creating engaging and viral posts on Instagram Reels. These types of posts can both be used for business promotion or by individuals but one thing is certain. If the content does not stand out and does not visually appeal to the viewer, the chances of succeeding are extremely low.  

This is when reel editing apps come to help. With the following editors your reels will stand out and guarantee high view count and engagement.

 

1) Movavi Video Editor

If having all the necessary tools in one place is what you are looking for, Movavi is an obvious choice. With its big library of filters, transitions, and AI-based tools such as chroma key, image stabilization, and object detection, Movavi gives you plenty of room for self-expression and creativity. It is primarily designed for editing and enhancing videos for social media and makes the content creation process simple and quick.

Movavi’s toolset also includes crucial features such as video merger, combiner, trimming, and cutting.

 

Don’t know where to start? Movavi’s blog will provide you with the necessary guidance in creating perfect reel videos. Here you will find beneficial tutorials and in-depth articles.

Availability:

●     Google Play

●     Apple App Store

  

2) Inshot

Inshot is a great tool for trimming, merging, splitting, or removing unwanted parts from a video. It also gives you the ability to adjust the speed of the video on the go.

Inshot’s rich library of filters gives you the creative edge in turning raw videos into interesting and lively social media posts. Pre-existing sound effects are also a great addition alongside free music and voiceovers.

Availability:

●     Google Play

●     Apple App Store

 

3) Adobe Rush

Adobe Rush is Adobe’s video editor made for convenient and quick editing and publishing on your mobile. Its priority is to make video editing for social media easy, without any additional obstacles. You can use Adobe Rush from anywhere and on any device.

Availability:

●     Google Play

●     Apple App Store

 

 

4) KineMaster

KineMaster is for creators who want high-resolution and crisp videos. It offers thousands of trending high-quality templates and 4K video export.

Apart from its powerful editing capabilities, KineMaster has an advanced audio editor with a library of royalty-free music to choose from.

Availability:

●     Google Play

●     Apple App Store

 

5) Canva Video Editor

Apart from being a great tool for creating eye-catching designs and editing photos, Canva also has a great video editing tool. It works with Instagram Reels, as well as TikTok and other platforms, and offers features such as social media post scheduler.

You can also use Canva’s extensive library of illustrations and images to make your reels stand out. Overall, Canva video editor is a powerful tool for enhancing and editing Reels.

 

Availability:

●     Google Play

●     Apple App Store

 

 

6) Clips

Making announcements on social media is fun. Clips app helps make it even more unique by introducing emojis, animated characters, and stickers to short 15-second videos. The videos also have subtitles that accurately transcribe what is being said. You have unlimited options when it comes to customization and can also add an intro/outro animation. The only drawback of Clips is the lack of availability for Android users.

 

Availability:

●     Apple App Store

 

7) CapCut

Being created by ByteDance, TikTok’s parent company, CapCut’s goal is to make short videos that attract people both through visuals and sound. With CapCut, you have the ability to choose from millions of sounds and add dramatic visuals to the videos.

What makes CapCut such a powerful tool for creators are its pre-existing overlays and animative templates.

 

 Availability:

●     Google Play

●     Apple App Store

 

 

8) Splice

 Want your videos to look like they have been shot on a professional camera? Splice will help you accomplish that. With cinematic filters and transitions, it has the power of a desktop video editor on a smartphone.

Videos that get edited on Splice always look polished and smooth. It also has an intuitive interface and is easy to use.

 

Availability:

●     Google Play

●     Apple App Store

 

9) PicsArt

PicsArt is a well-known AI-assisted editing app offering both photo and video-enhancing features. Following trends is easy with PicsArt as it also keeps you up-to-date with the latest tips and tricks.

The advantage you have with PicsArt is the ability to masterfully crop, trim and cut videos exactly the way you want.

With PicsArt’s Replay feature, you can create captivating videos in a couple of clicks.

 

Availability:

●     Google Play

●     Apple App Store

 

 

10) Zoomerang

With Zoomerang, you can create short GIF-like looping videos for Instagram Reels and add beautiful transitions and special effects to them.

Zoomerang’s 1M+ premium assets will ensure your videos are share-worthy and drive up your engagement. It can be used both by businesses to showcase their products or influencers.

Zoomerang’s recent feature includes turning a photo into moving AI generative art.

 

Availability:

●     Google Play

●     Apple App Store

11) VivaCut

Do you have to retake videos because the lightning was not good? With VivaCut you have the opportunity for in-depth brightness, contrast, saturation, and color control.

VivaCut also has features for cutting, duplicating, splitting, and cropping videos. Changing a video’s aspect ratio with VivaCut is a matter of seconds.

Availability:

●     Google Play

●     Apple App Store

 

The emergence of Instagram Reels has opened up a new world for marketing your company, creating entertaining videos for your audience, or simply sharing content that you like. Since the videos are short, it takes extra effort to capture attention compared to traditional social media posts. Those tools will help you optimize your Reels and make sure they get views.

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If you need help creating high quality video content, we offer video production services that will help you grow your business!

We look forward to being a part of your success :)

10 Step Video Checklist for Content Creators

Introduction

Ever had a thought that you could be a vlogger? Don’t say no because I know we have all had that thought at some point. Deep down I think that we all aspire to be content creators and showcase all the great and amazing moments of our lives! What if I told you that it’s not that hard as long as you follow these 10 simple steps for content creators!

1) Do Your Research

Get a good understanding of what your target audience is! Let’s say you’re a content creator that makes videos about skincare products and routines. You might already have followers that care about skincare, but it’s great to figure out what else they care about. Don’t assume that you know exactly what your audience wants to see and definitely don’t be afraid to ask them what they want! Having trouble figuring out what kind of content creator you want to be? Don’t stress, there are so many ever changing industries that can fit your interests! All you need to do is find one thing that you are passionate about and BOOM that’s your niche. Change in any industry happens fast, and ongoing education is important. That means not only do you have to create content that people love, you also have to read others’ content. The best content creators are curious and look for topics their target audience likely cares about. Learn from others and keep improving!

2) Prepare Some Notes

Make sure to plan ahead and prepare a couple notes in advance! Recording yourself can sometimes feel awkward or uncomfortable and screw ups are inevitable. Try to make your recording time more efficient by keeping a couple notes on the side so you know exactly what you’re going to be talking about in the video. Helpful tips when note taking is keeping things short and to the point! You don’t want to be reading through an entire paragraph of words when trying to look at the camera and record a video. Make sure to have them taped up somewhere close to your camera so you won’t be looking down at your notes while recording.

3) Find Your Voice

This ties in nicely with doing your research and what makes researching so important! You don’t want to be like every other Youtuber, blogger, content creator etc., you want to be unique and stand out! Don’t hesitate to let your personality come through and just overall be you! People will want to watch your content if you are as genuine as possible.

4) Set Everything Up

This is from checking your gear to setting up your camera to doing a test run. Checking your filming gear is vital to the set-up process especially in order to make sure you have everything you need to start filming – microphones, camera, batteries, spare memory cards, etc. This will also give you a chance to check out the lighting, audio, and fix any flaws that need fixing. You get the picture – this step is all about getting set up so that you won’t run into issues while filming.

5) Practice, Practice, Practice!

Practice truly makes perfect. If you think that your favorite content creator did all their content in one take, sorry to break it to you but there were probably hours and hours of work that went into creating that perfect shot. But at the end of the day, it’s totally worth it. Don’t over exhaust yourself, but make sure to rehearse a couple times before hitting that record button.

6) Keep Track of KPIs

A key performance indicator (aka KPI) is a technical phrase that’s basically a metric that you choose to measure how well your content is doing. Your KPIs could be based around an increase in followers or subscribers, number of likes or shares, amount of organic traffic, etc. KPIs are helpful for setting goals and measuring how well you’re doing at reaching those goals.

7) Stay relevant

Creating great content that really resonates with your target audience requires you to know what's going on in your industry. The best content creators stay on top of industry trends. Every. Single. Day. And it’s not enough just to browse — you need to devour content relevant to you and your target audience. Set up Google alerts for digital media to stay on top of niche trends. Network with industry leaders on social media. Read relevant trade publications. Do it all!

8) NetworK every chance you get

Successful content creators know their success is due not only to their passion, but also to those who taught them, inspired them, and pushed them to think in different ways. Get in the habit of networking by seizing the countless opportunities you have to do it. They aren't called social networks for nothing! Spend some time on Twitter, Facebook, and LinkedIn to check out who the thought leaders are in your industry and follow them!

9) Stay busy

As your own boss, you can’t wait for work to come to you, you need to go to it. If you’re serious about becoming a good content creator, you must create daily. Pick the time of day that works best for you. Shut down distractions. Start small. Doing even a couple tasks a day to create content adds up fast. Make sure to think from different perspectives, then crystallize your thoughts. Getting content ideas becomes easier. In turn, you build an audience that’s interested in what you have to say.

10) Above all, don’t give up!

When you feel like giving up, think about why you started in the first place — a chance to use your creativity to make a great living. And you don’t need to try to become a content creator on your own. Get to know great content creators and learn from their mistakes. Local and online groups are both excellent options. Celebrate all the smallest victories and stay motivated!

Conclusion

At the end of the day, becoming a top-notch content creator isn’t easy, but the process is extremely rewarding and enjoyable for anyone who is passionate! As a content creator, you’ll get to do something you enjoy while helping others improve their lives. Comment below a topic that you would make your content about. What are you waiting for? Start creating!

Your fans are waiting for you!

Written by: Rena Wu

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If you need help creating your own videos, we offer video production services that will help you grow your business!

We look forward to being a part of your success :)

Final Cut Pro X vs Adobe Premiere Pro: Best Video Editing Software

Final Cut Pro X vs Adobe Premiere Pro: Discover which one suits your business the best through this 101 guide of both softwares. 

Introduction

Although both are excellent softwares for any and all of your video editing needs, Final Cut Pro X and Adobe Premiere Pro ultimately come down to two things: Apple vs Adobe. One thing to mention is that Final Cut Pro X is only compatible with Mac OS (sorry Window users!) In layman's terms, if you have a Mac, then congrats, you have full freedom to choose between Final Cut Pro X or Premiere Pro. These two effective, but costly softwares both have their pros and cons, so let’s get straight into it! Hopefully by the end of this article, you will have a better idea of which video editing software works best for your workflow. 

Final Cut Pro X

Apple built Final Cut Pro X (FCP X for short) from the ground up so it shouldn’t come as a surprise that this video editing platform makes better use of integrated OS features and generally seems more “fine-tuned” for Mac users. This does not go to say that using Final Cut Pro X as a Windows user is not possible, but, it is relevant to mention that you might find it more intuitive if you used it on an Apple product. With all this said, let me make it clear that Final Cut Pro X is much more beginner friendly than Adobe Premiere Pro. It displays an extremely intuitive and straightforward interface that provides easy navigation around the platform and the ability to learn at a timely speed, all qualities that are perfect for beginners. All complex editing functions are hidden initially which makes it much more approachable for beginner editors or those new to the software. This simple user interface means they can jump right in and start editing videos quickly. But the features and tools that are initially hidden can be easily opened and used on projects, so the software is no less sophisticated than its competitors. Although FXCP is more than capable of editing projects to almost any level, it is not best-suited for extremely complex video editing works that involve many nonlinear levels of video tracks. FCP X provides the best utilization when working and editing a chronological project. What FCP X lacks in multidimensional video editing, it makes up for in rendering time. Final Cut Pro X is by far much faster than Adobe Premiere when it comes to rendering, specifically on an M1-powered device. However, as much as we would like to love FCP X, let’s learn a little more about Adobe Premiere Pro.



Adobe Premiere Pro

With constant improvements being made to this software, Adobe Premiere Pro is now recognized as a video editing software that is equally suitable to both Apple and Windows computers. Debunking the myth that Adobe Premiere Pro is “better” for Windows users, it is now known that the Premiere Pro interface on either type of computer is nearly identical. Premiere Pro benefits from great workflow flexibility, powerful adjustment layers, a strong emphasis on team projects and raw controls to keep footage looking its best. In addition to all this, the panel-based user interface is useful for an organized workspace and is also fully customizable. Basic editing tools like track selection, trimming, and ripple or rolling edit functions pave the path for Premiere Pro’s more detailed editing functions such as Lumetri Color for color grading. In fact, the software works with a whole host of other Adobe software, too. But don’t get convinced too quickly, keep in mind that Premiere Pro requires four key components: a very fast processor, enough RAM memory, a large amount of fast storage, and an adequate video processor. If you lack these requirements, you may want to reconsider your decision in investing in Premiere Pro. It is worth mentioning that Premier Pro’s huge benefit includes its compatibility with many of Adobe’s other suite titles including Audition for audio editing and Photoshop and Illustrator for working with image titles. Contrary to FCP X, Premiere Pro uses Productions to increase organization and synchronization for multi-project workflows and has the ability to rename files of other media meaning no confusion when it comes to backing up data. So does all this sound like something that fits your requirements? If not, take a look at the table below to see some features of both softwares.




Don’t take my word for it, let’s compare some critical features:

Conclusion

Overall, both tools are absolutely outstanding in their abilities to edit videos; with either option, you can rest easy knowing that you will be creating professional-quality videos that will go a long way toward taking your videos to the next level, whether it be from a personal or business perspective. Unfortunately, if you are a windows user, FCP X is out of the question, however, there are some great video editing alternatives that are also great for beginners found here. If you need further help creating your own videos, we offer video production services that will help you elevate your brand!

At the end of the day, the software you choose to buy comes down to your own personal choice and workflow. So before making your purchase, consider these questions: 

  • Do you own a Mac or Windows computer? 

    • Mac? →  Next question

    • Windows? → Adobe Premiere Pro

  • What’s your skill level? (Beginner, Intermediate, Advanced) 

    • Beginner? → Final Cut Pro X

    • Intermediate? → Final Cut Pro X or Adobe Premiere Pro

    • Advanced? → Adobe Premiere Pro

  • What is the purpose for your video editing? (Personal, Business) 

    • Personal or Business? Up to you!

Written by Rena Wu

Either way, whatever you choose, both Final Cut Pro X and Adobe Premiere Pro can create stunning, professional-level content. So what are you waiting for?

If you’re wanting to learn more about media, music production, and business, we are developing a course called Producer Launch that will take you from beginner, all the way to knowing how to become a successful producer for a living!

Sign up here to be notified when it launches for an exclusive 50% off!